Buy Lay Theme

Single License
€59
(one-time payment; applicable VAT is calculated from your billing details at checkout)
One-time theme license. You need additional webhosting.
  • License for 1 website project (personal or commercial use)

    A website project means any website the license is activated on - whether it is launched, unfinished, or later discontinued. Licenses are project-based and can’t be transferred to or reused for another project. Local development sites (e.g. with Local) don’t count toward your project limit.

  • Includes 1 Addon of your choice
  • 1 Year of Support
  • Free Updates
Please choose 1 Addon:




Shown as “Dodo Payments” on your card/bank statement
Pro License
€89
(one-time payment; applicable VAT is calculated from your billing details at checkout)
One-time theme license. You need additional webhosting.
  • License for 3 website projects (personal or commercial use)

    A website project means any website the license is activated on - whether it is launched, unfinished, or later discontinued. Licenses are project-based and can’t be transferred to or reused for another project. Local development sites (e.g. with Local) don’t count toward your project limit.

  • Includes 4 Addons: Carousel, Imagehover, Fullscreen Slider, Lightbox
  • 1 Year of Support
  • Free Updates
Shown as “Dodo Payments” on your card/bank statement
Studio License
€219
(one-time payment; applicable VAT is calculated from your billing details at checkout)
One-time theme license. You need additional webhosting.
  • License for up to 10 website projects (personal or commercial use)

    A website project means any website the license is activated on - whether it is launched, unfinished, or later discontinued. Licenses are project-based and can’t be transferred to or reused for another project. Local development sites (e.g. with Local) don’t count toward your project limit.

  • Includes 4 Addons: Carousel, Imagehover, Fullscreen Slider, Lightbox
  • 1 Year of Support
  • Free Updates
Shown as “Dodo Payments” on your card/bank statement

Upgrade Lay Theme License

If you have purchased a License already, you can upgrade it to a Pro- or Studio License.

Free Student License

Upload your student ID, enter your details, and request a free license. This does not include customer support. A support pass can be bought for €20 optionally in the support forum.

Need free licenses for many students? Write us an email: info@laytheme.com

Questions & Answers

Yes! Within 2 weeks disable your License Key in "Lay Options" → "License Key" and just write an email to info@laytheme.com.

After you have purchased a license you will receive a download link and a license key. If you have not received a license key please write an email to info@laytheme.com.

To install Lay Theme online, you need your own webspace that runs WordPress. You can also install it locally with LocalWP to try it out. The website will only be available on your computer. Please head to Installation to find out more.

Netcup is an affordable option with yearly payments. ALL-INKL and Hetzner offer monthly payment options, while Kinsta provides premium managed WordPress hosting. See our recommended webhosts to compare prices, domains, cancellation terms and European or US server locations.

Yes. With AI Mode, Claude or Codex can turn a Figma Dev Mode design into a custom element for Lay Theme. You can insert it into the Gridder and manage the content in Lay.

See the Figma workflow →

AI Mode starts with your own design instead of a predefined template or component. It creates something specifically for your design while keeping the content editable in Lay Theme. You can use custom-built elements together with normal Lay Theme layouts.

See the Claude to WordPress workflow →

No. AI Mode is completely optional. You can build your entire website with the Gridder, or use AI Mode only for the parts that need something more custom.

See how AI Mode works →

Squarespace, Framer and Wix charge you every month forever. Lay Theme is a one-time purchase. After that, you only pay for webhosting.

For example, one Single license at €59 plus Netcup Webhosting 1000 at €2.26/month comes to about €195 over 5 years, excluding VAT and assuming prices stay unchanged. Hosting is paid yearly, and the example assumes you use the included domain. Extra domains or services cost more. Our five-year comparison explains the assumptions; our hosting guide helps you compare our recommended webhosts.

Your website stays under your control. You can move it to any webhost at any time, install any WordPress plugin and modify the code. A website built with Squarespace, Framer or Wix stays inside their platform. Moving it somewhere else can be difficult or impossible.

Read about pricing without a subscription or compare the website builders.

After your purchase you will receive an email with the invoice attached.

Yes, take a look at the Shop Setup.

Yes, with the plugin qTranslate-XT or Polylang. See how it works here.

You can find answers in the Documentation or in the Forum. If you have a different question, found a bug or have an idea for Lay Theme let me know in the Forum.